Thursday, June 30, 2011

Univision: Randy Falco named CEO of Univision -

Univision: Randy Falco named CEO of Univision -

Univision Communications Inc. has installed veteran television executive Randy Falco as its new chief executive, with the task of capitalizing on the growth of the U.S. Latino population to steer the Spanish-language media company into the mainstream.

During the last year, Univision patched up its relationship and extended its partnership with Grupo Televisa and restructured its debt. Now the New York company is looking to capture a larger audience by expanding its digital offerings and perhaps even reaching out to English-speaking viewers.

"We are absolutely looking at that," Falco said. "But we are going to experiment with what our audience will allow. Over time we will assess what appetite our audience has for English on Univision."

No comments:

Post a Comment